We theoretically studied nonlinear interactions between surface plasmon polariton (SPP) and conventional waveguide mode in nonlinear hybrid waveguide and proposed a possible method to enhance SPP wave via optical parametric amplification (OPA). The phase matching condition of this OPA process is fulfilled by carefully tailoring the dispersions of SPP and guided mode. The influences of incident intensity and phase of guided wave on the OPA process are comprehensively analyzed. It is found that not only a strong enhancement of SPP but also modulations on this enhancement can be achieved. This result indicates potential applications in nonlinear optical integration and modulations.