Typical biopolymers exhibit structures and order on different length scales. By contrast, the number of synthetic polymers with a similar degree of hierarchical structure formation is still limited. Starting from recent investigations on the structures of amyloid proteins as well as research activities toward nanoscopic scaffolds from synthetic oligopeptides and their polymer conjugates, a general strategy toward hierarchically structured pi-conjugated polymers can be developed. The approach relies on the supramolecular self-assembly of diacetylene macromonomers based on beta-sheet forming oligopeptides equipped with hydrophobic polymer segments. Polymerization of these macromonomers proceeds under retention of the previously assembled hierarchical structure and yields pi-conjugated polymers with multi-stranded, multiple-helical quaternary structures.